A photoshoot in the French Alps for premium performance brand McNair Shirts AW 17/18. Photographer: Paudie Spillane

ClientMcNair shirtsServicesArt direction, production.Linkhttp://www.mcnairshirts.comTeamwww.paudiespillane.co.uk

Ian Hogg. Freelance creative director. Based in Manchester, UK. Ideas that sell. Concepts, brand strategy, art direction, graphic design. Print and digital. Management of creative teams and budgets. (Hey Internet, is this enough keywords for you or shall I repeat a few?).

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